Many people wonder if the focus of their SEO efforts should be on creating new content or updating existing content. The simple answer is to focus on both. You should dedicate about half of your SEO efforts to updating old … Read More
seo
14 Tips to Attract Customers to Your Website in 2024
With the numerous marketing strategies available, knowing how and when to market your brand can be intimidating for most people. Driving traffic to your website is important for business success in our digital world, so understanding how to attract customers … Read More
Why You Need SEO Content as Part of Your Overall SEO Strategy
SEO is one of those marketing terms you’ll hear over and over as a small business owner and have no idea what it actually is. So before we get into the thick of it, let’s go over the basics: What … Read More
What is the difference between SEO and PPC?
SEO (search engine optimization) and PPC (pay-per-click) Online Marketing Options When running a business, you may at some point decide to invest in online marketing. SEO, PPC – What’s the best option? You’ve likely heard of SEO and PPC, but … Read More
Top 5 Reasons Why You Need a Digital Marketing Strategy in 2018
A digital marketing strategy is absolutely necessary for any company who is trying to gain a competitive edge. It’s now 2018, so this is obvious, isn’t it? There certainly is no shortage of blogs and other experts saying this, but … Read More