Unlock Your Business Potential with a Website
Want to grow your business with your website in 2026? In this episode of The Journey, GoDaddy shares six actionable ways to drive traffic, improve SEO, and turn your website into a powerful growth tool.
This video breaks down how search engine optimization (SEO) helps your business get found online and why using the right keywords—without keyword stuffing—is essential for ranking on Google. You’ll learn how AI-powered tools can help identify relevant keywords, build a smart keyword strategy, and strengthen your website’s visibility through backlinks.
GoDaddy also dives into social media marketing, explaining how to choose the right platforms, stay consistent, and connect your social content back to your website. You’ll see how GoDaddy Airo makes it easy to create, schedule, and batch social media posts in just minutes—saving time while keeping your brand visible.
The video covers why email marketing still matters, how to grow and segment your email list, and how targeted messaging brings customers back to your website instead of sending irrelevant emails that get ignored or unsubscribed.
You’ll also learn why your Google Business Profile is critical for local SEO, how claiming and optimizing it helps customers find—and choose—your business, and why responding to reviews improves trust and search visibility.
GoDaddy explains how paid advertising, including retargeting, helps bring visitors back to your site and convert interest into action, plus how AI tools can simplify ad creation. Finally, the episode wraps up with content marketing tips that show how to create, repurpose, and share content across blogs, social media, and your website for maximum reach.
As a bonus, the hosts explain why starting a business blog is one of the most effective long-term strategies for growing traffic, authority, and customer trust.
📌 In this video, you’ll learn how to:
Choose and use keywords the right way
Connect social media to your website
Schedule and batch social content efficiently
Optimize your Google Business Profile
Use paid ads and retargeting effectively
Grow your brand with content marketing
Watch now to learn how GoDaddy helps small businesses turn their websites into growth engines in 2026.