How to Do a Competitive Analysis for Your Business
In this video
In this video
Learn:
- Tips to discover what your customers think about your competitors
- About resources to learn more about your target market
- How a competitive analysis can provide you with an advantage in business
- How to do competitor research
- To visit competitor websites to determine what they are offering and how they are going about it
- To analyze the social media channels of your competitors
- About visiting your competitors locations if they have a physical storefront
- About visiting a local business association such as a chamber of commerce to learn more about competitors
- To include the research you gather into your business plan
- The value of continued competitor research