Learn:

• Tips to discover what your customers think about your competitors
• About resources to learn more about your target market
• How a competitive analysis can provide you with an advantage in business
• How to do competitor research
• To visit competitor websites to determine what they are offering and how they are going about it
• To analyze the social media channels of your competitors
• About visiting your competitors locations if they have a physical storefront
• About visiting a local business association such as a chamber of commerce to learn more about competitors
• To include the research you gather into your business plan
• The value of continued competitor research